Millennials don't worry about online privacy
25% of millennials would trade personal info in exchange for more relevant advertising (19% of those age 35 and over) Millennials let it all hang out. Online that is.
56% of millennials would share their location to receive deals from nearby businesses (42% of those 35 and over) A new survey out from the University of Southern California's Center for the Digital Future shows that Millennials are more willing than any other generation to post personal information online - especially if they get something out of it.
51% of millennials would share info with a company if they get something in return (40% of those 35 and over) To be fair, Millennials are still concerned with anyone having access to their personal data or web history. In response to the statement, "No one should ever be allowed to have access to my personal data or web behavior," 70% of Millennials agreed, while 77% of those 35 and over agreed.
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